
Intro Volvo Ocean Race
Four oceans
Five continents
Seven boats
One race
Millions of fans worldwide
A unique client experience
“Our agents, employees and collaborators are really happy with the Volvo Ocean Race, and we are too.”
⎼ Antonio Huertas, Chairman and CEO of MAPFRE
“I wish I could do as much business in my office at home as in the Sailors’ Terrace in the Volvo Ocean Race.”
⎼ Andrew Pindar OBE DL, GAC Pindar
Give your clients a day to remember
An unforgettable experience
Total number of corporate guests for the whole race
70471
Average length of stay of corporate guests
2 days
Enjoy premium hospitality with delicious, award-winning catering
Entertain and get to know your clients in a unique and relaxed setting
Fully customisable branding opportunities
Truly global
50000m2 unrivalled event space
Everyone’s invited
Total Race Village footfall
2399865.4 visitors
Click on a stopover to discover more
Alicante
Total race village footfall
314161 visitors
Average Daily Footfall
34054 visitors
Corporate Guests
5137
Daily Race Village Footfall
Not including opening day in 2014 for the average as Race Village was only open from 6 p.m.
Cape Town
Total Race Village Footfall
201061 visitors
Average Daily Footfall
10582 visitors
Corporate Guests
1999
Daily Race Village Footfall
Abu Dhabi
Total Race Village Footfall
159011 visitors
Average Daily Footfall
6914 visitors
Corporate Guests
1884
Daily Race Village Footfall
Sanya
Total Race Village Footfall
152162 visitors
Average Daily Footfall
9510 visitors
Corporate Guests
2837
Daily Race Village Footfall
Auckland
Total Race Village Footfall
322272 visitors
Average Daily Footfall
20142 visitors
Corporate Guests
3494
Daily Race Village Footfall
Itajaí
Total Race Village Footfall
320205 visitors
Average Daily Footfall
19493 visitors
Corporate Guests
2537
Daily Race Village Footfall
Not including opening day in 2014 for the average as Race Village was only open for 3 hours
Newport
Total Race Village Footfall
131346 visitors
Average Daily Footfall
10668 visitors
Corporate Guests
4376
Daily Race Village Footfall
Not including opening day in 2014 for the average as Race Village was only open for 4 hours
Lisbon
Total Race Village Footfall
207128 visitors
Average Daily Footfall
14795 visitors
Corporate Guests
14234
Daily Race Village Footfall
Lorient
Total Race Village Footfall
131643
Average Daily Footfall
16455 visitors
Corporate Guests
4207
Daily Race Village Footfall
The Hague
Total Race Village Footfall
125914 visitors
Average Daily Footfall
41971 visitors
Corporate Guests
10548
Daily Race Village Footfall
Gothenburg
Total Race Village Footfall
334962 visitors
Average Daily Footfall
41870 visitors
Corporate Guests
19218
Daily Race Village Footfall
Follow the race 24/7, wherever you are!
High quality, royalty-free content for the sponsors
Each team has one Onboard Reporter to capture this adventure
Daily stories from the heart of the action
“The high production quality and innovative storytelling plus the history and prestige of the Volvo Ocean Race, make it perfect for NBCSN.”
⎼ Jon Miller, President, Programming, NBC Sports and NBCSN
A new way of storytelling
On-board reporter in each boat covering pictures, videos and stories
4,874 minutes of video streamed live from the boats
265,257MB of Inmarsat satellite airtime used by the fleet during the race
Five fixed HD cameras, two onboard microphones and latest extreme media equipment onboard
Media House
Volvo Ocean Race In-House multimedia 24/7 production, editing and distribution
Royalty free content for editorial and commercial use
On demand custom promotional video content
Own media platforms: web, app, weekly TV show, live arrivals, live connections, social media
Media Data Overview
TV
Broadcasts: 24,894
Cumulative Audience: 1,659 Million
Video
Total Video Views: 50,177,102
Youtube Video Views: 12,799,021
Facebook Video Views: 37,378,081
Facebook
Fans: 1,220,541
Total likes: 2,685,969
Total Shares: 385,620
Total Interactions: 3,111,622
Website
Sessions: 34,241,473
Users: 6,490,615
Session Duration: 00:03:26
App
Downloaded and launched at least once: 390,697
Average Time Spent on Tracker: 00:01:21
Online News
Total Articles: 69,032
Sources: 5,336
Potential Audience: 181,548,839,457
Average Number of Articles per Day: 253
Print
Total Articles: 7,252
Cumulative Print Readership: 3,247,610,097
Dates Monitored:
October 1, 2014 - June 30, 2015
Your contact
Please get in touch for the full and detailed Race Report and if you are interested in learning more.